Encotech Branding Statement

Brand-Intro cover

The Branding Statement was the first document presented to the Encotech Employees during the internal launch of the new brand in July of 2013. The message is geared toward creating employee buy in for the company’s new direction and look. Copywriting sample: Tagline — A tagline is a memorable slogan or phrase used to represent a firm. As MEP, Structural, …

Encotech Direct Mail Campaigns

Encotech Postcard-ZACH

Encotech’s direct mail campaigns are quarterly postcards that are sent to clients and potential clients as a part of the Business Development Strategy. The first postcard was to announce Encotech’s 2014 Engineering Excellence Award from ACEC Texas for the HVAC Systems in the ZACH Topfer Theatre in Austin, Texas. The second post card was to sell the Structural Engineering and …

True & Faithful Logo

True and faithful pet rescue mission design by Nakevia Designs

True & Faithful Pet Rescue Mission is a Florida based pet shelter and adoption agency. I provided the concept and design for their logo design. This illustration was inspired by the moment a dog is rescued or makes first contact with its new owner…the chemistry of the first touch.

Luminex Tradeshow Booths

Luminex IBMS Booth Europe

As the Graphic Designer for Luminex Corporation, I have designed several small tradeshow booths for the Global Marketing Department. The European Marketing Team provided the wall measurements and general guidance for product placement. I was responsible for creating the designs and preparing the files for the vendor.

Luminex NxTAG Infographic

NxTAG Infographic BioFire

In preparation for the launch of the new NxTAG product line, I was asked to create two infographics for the sales department to position NxTAG against the two main competitors in the market. The Product Manager provided the concepts and I redesigned them to comply with Luminex brand and NxTAG sub-brand standards.

Encotech RFQs

RFQ SOQ engineering statement of qualifications

City of Austin MEP & Structural Engineering Rotation Lists BRAZOS RIVER AUTHORITY PEER REVIEW FOR CENTRAL OFFICE HVAC SYSTEM REPLACEMENT City of Cedar Park RM1431 Pedestrian Pathway Project My approach to design starts with the audience. Thinking about their priorities and motives allows me to find the communication problem. There is always a solution or compromise to connect what I …